About us
We are VacanceSelect Travel
Strategic Partnerships with a Smile
At VacanceSelect Travel, everything revolves around family holidays - and we never do it alone. For over 25 years, we've been building sustainable partnerships with campsites, holiday parks and resorts throughout Europe. We're not just a distribution channel; we're a strategic partner that ensures higher occupancy, better visibility and more satisfied guests. We connect your destination with families looking for convenience and a carefree holiday. And we do this with same care and attention we give our families an unforgettable holiday.
Connecting holiday accommodations with families
Through our leading distribution platform — featuring trusted brands like VacanceSelect, Allcamps, LuxCamp, Friferie, and Dansk Bilferie — we bring family holiday accommodations to travelers in many destinations. Our partners benefit from broad exposure, professional marketing, and data-driven insights that help attract the right families and create successful holiday experiences together.

Trusted brands on our platform
Hundreds of top
Holiday parks Resorts Hotels Campsites
Strong presence in Europe
At VacanceSelect, every number tells a story. They show how many guests we reach together, where they come from, and how many opportunities this creates for you as a partner. Every percentage tells a story of visibility, trust, and growth. This is how we create opportunities together.

For over 25 years, growing together
For over a quarter of a century, we've been working with campsites, holiday parks, and resorts throughout Europe. This not only builds knowledge and trust, but also enormous reach: 29 websites in 16 countries, available in 12 languages, reaching millions of travelers annually.

Strategic Partnerships with a Smile.
Our approach is simple but effective
Right guests for your property
each of our brands targets a different family segment.
Trusted experience
over 25 years of expertise and personal account managers who support your success.
Broad reach
connect your property with a wide range of families in many holiday destinations.
Marketing and booking support
professional tools and campaigns that make your property visible and easy to find.
Sustainable growth
long-term partnerships focused on repeat guests and quality experiences.
Local expertise, European reach
Local expertise, European reach With offices in Breda, Copenhagen, Geneva, and Hamburg, our team of more than 100 specialists combines local market knowledge with international reach. From customer care to product management and marketing, we work exclusively with native speakers to ensure tailored support and communication that truly connects with our customers and partners.

The history of VacanceSelect
In the 1970s/1980s, Dutch entrepreneur Loek van de Loo started out with a small campsite at Lake Garda. His ambition: to give families and groups an accessible, enjoyable and comfortable holiday in nature. What began as an olive grove with tents gradually grew into a small travel organization, built around the idea of offering holidaymakers across Europe a complete experience. Loek was also forward-looking: he wanted to make booking easier and more transparent for families.
1999
VacanceSelect launches its very first booking website. One of the earliest steps towards making holiday planning simple and convenient.
2000
The brand name VacanceSelect is officially introduced.
2005
The portfolio grows to more than 150 campsites in 8 countries, with an increasing focus on comfort and family-friendly services.
2010
VacanceSelect establishes itself as a major player in luxury camping and glamping — perfectly aligned with Loek’s original vision.
2018
Vacalians, a large French camping chain acquires Vacanceselect and starts using the name Vacanceselect to unify its distribution platforms under Vacanceselect.com
2020
The Covid-19 pandemic impacts the travel industry, but camping and outdoor holidays remain resilient — showing the lasting appeal of the original idea.
2023
European Camping Group (backed by PAI Partners) announces the acquisition of VacanceSelect, taking the company into a broader European platform.
2023
Camping Vision, the group behind the brands Allcamps, LuxCamp, Friferie and Dansk Bilferie, is taking over the VacanceSelect brand. The brand is being relaunched and its portfolio is rapidly expanding with holiday parks and family resorts.
2025
Camping Vision officially changes its name to VacanceSelect Travel. This name change reflects the company’s ambition to operate under a stronger and more recognizable umbrella brand. The rebranding also aligns the company’s identity more closely with its broader portfolio, which now includes not only campsites but also holiday parks, resorts and hotel chains.
The company continues to bring “Happy Family Holidays” to thousands of families across Europe. A clear reflection of Loek’s early ambitions.

Meet our Joy
Joy symbolizes our values: cheerfulness, carefreeness, and the warmth of a wonderful family holiday. And always with a smile!